Here’s the low down – from the ASI

Check out these results of a classic Advertising Specialty Institute (ASI) study

How effective are promotional products?

  • 83% of people could remember the name of the company printed on a product they received
  • 42% have a more favorable impression of the company after receiving a promotional gift 
  • 60% claim to have done business with the company after receiving the product
  • 24% say they are more likely to do business with the company whose name was on the items
  • 81% of promotional products were kept because they were considered useful

(2010 data)

To learn more about which Promotional gifts and premiums can help you achieve your marketing objectives,  register here now to download Mark’s Top 10 – my PDF personal of the 10 Promo Products.


You’ll also get ongoing future access via email to Promo Pro – my series of special offers, new product information, marketing recommendations, how-to videos and more. 


Hundreds of other switched-on business people are switched on to the Promo Pro programme already – just Click here to register  and join them.

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